Creator Match

Where Creator Marketing Budgets Are Actually Going in 2026

What 30,000 creators in Dubai made painfully obvious about the global creator economy

What building a 20+ person company actually cost me

what I learned from 30 AI Creators in 72 hours on a B2B Brand Trip in Utah.

And why this proved that the next wave of B2B will feel surprisingly... human

Sunsetting our Creator Match Chrome extension to scale something bigger

After a lot of discussion, we’ve made a tough decision.

Not another layoff email: B2B is on fire (and we’re hiring)

The Future of B2B Marketing, One Creator at a Time

this hire could take us from 7 to 8 figures...

join the team behind B2B’s biggest creator campaigns in the world.

Inside Year One at Creator Match

The wins, the mistakes, the million-dollar milestone — and what’s next.

We’ve Paid Over $1M to LinkedIn Creators — And We're Just Getting Started

From bootstrapped chaos to a emceeing a software conference to paying $1M+ to LinkedIn Creators. What a week.

B2B marketing is boring—unless Hootsuite is behind it...

The 4 creator campaigns that proved B2B doesn’t have to be boring (plus a playbook you'll want to steal)

I Took the SXSW Stage—And You Won’t Believe What Happened

SXSW showed us just how ready the world is for B2B creators.

How LinkedIn Transformed from a Job Board to a Creator Goldmine

(And Why Brands Are Taking Notice)